Klout measures your online influence from your social networks

What is Klout? (http://www.klout.com/)

Klout measures your online influence on a scale from 1 to 100. 
People have always had the power to influence others, and that power is being democratized with new social media tools. Klout's mission is to provide insights into everyone's influence.   They measure your influence based on your ability to drive action in social networks. They process this data on a daily basis to give you an updated Klout Score each morning.

Influence is the ability to drive action.  It's great to have lots of connections but what really matters is how people engage with the content you create. It is better to have a small and engaged audience than a large network that doesn't act upon your content.  Retweets, Likes, comments and other interactions on the social web are all signals of influence. However, just looking at the count of these actions does not tell the whole story of a person's influence. It's important to look at how much content a person creates compared to the amount of engagement they generate.

Connecting networks can only help your Score.  The Klout Score is based on a rolling 90-day window, with recent activity being weighted more than older activity. So being inactive over the weekend or taking short break won't have a major impact on your Score, but if you're inactive for longer periods your Score will decrease gradually.

Understand and improve your online influence

Klout provides powerful analysis and tools to help you more clearly understand your own influence, your network's influence, and the topical interests that make each of us special. Using Klout, you can improve your use of social media and better reach your network.

•Benchmark your success. Your Klout Score updates daily and your dashboard gives you insights as to why your Score has changed.


•Learn about your influence network. On your Klout profile you can see who you're influencing by your content and who influences you.

Unlock your Influence - Earn Klout Perks.
Klout Perks are exclusive products or experiences that you earn based on your influence. Influencers have earned sweet perks like phones and airline tickets, all because of their impact online. You can always find out Perks you qualify for on the Perks page!

Open your account and find out your Klout Score, today.